Blair brings a wealth of leadership experience across the bicycle, ski, and outdoor industries, with a proven track record of driving growth and building strong brands. As President of Canyon US, he successfully led the company from its launch to surpassing $100 million in revenue in just six years, establishing it as a key player in the North American market.

His career also includes senior leadership positions at globally recognized companies such as Specialized US, Giro Helmets, SMITH Optics, and Gu Energy, where he helped shape strategy, strengthen brand positioning, and expand market reach. In addition to his corporate leadership, Blair has been deeply involved in advancing the cycling industry as Chairman of the People for Bikes Foundation, where he played a pivotal role in advocating for safer and more accessible cycling infrastructure.

His combination of business expertise, industry passion, and commitment to the cycling community makes him a respected and influential leader across the active lifestyle space.